Over two decades of experience in media, PR and branding

Mahdi Nikkhah

Media, Branding & Media Production Consultant
focused on media data analysis, OSINT and crisis management

I help organizations and businesses build a strong, data-driven presence in media and digital environments – from designing integrated campaigns and communication platforms to crisis management and narrative leadership – all with a clear focus on brand protection and measurable results.

Main domains Media, public relations, CSR, branding
Core approach Data-driven strategy, media analysis, OSINT
Professional portrait of Mahdi Nikkhah, media, branding and media production consultant
Brand protection & media crisis management
About
Field experience, academic insight and a data-driven mindset

With more than two decades of experience at the crossroads of strategic media management, public relations and digital marketing, my mission is to turn the complexity of media and online environments into tangible and measurable growth. In both advisory and executive roles, I help organizations, businesses and public figures understand media dynamics, markets and audiences, attract qualified traffic and loyal communities, and ultimately enhance their sales, influence and brand equity.

My core expertise is advanced media data analysis and the use of OSINT and open-source intelligence techniques. This enables me to go beyond surface-level metrics, feel the true pulse of audiences, understand the hidden dynamics of markets and public opinion, and proactively identify communication risks and opportunities.

These insights are then translated into practical strategies and actionable roadmaps: from designing and launching media platforms in both physical and digital space, and building integrated communication campaigns, to managing complex crises and actively protecting the brand. My focus is not just on “being present in media”; with a firm, data-driven approach, I support my clients in taking the lead and shaping the conversation in their respective domains.

Expertise & Key Areas of Work
Where value is created for you
  • Media & PR consulting: strategy design, media relations and event organization.
  • Media & content production: scaling outputs and developing multi-format content strategies.
  • Brand & crisis management: brand identity review, campaign design and reputation/crisis management.
  • Media data & analytics: monitoring, media data analysis and defining measurement frameworks (KPIs).
  • Corporate Social Responsibility (CSR): planning, design and implementation of CSR projects.
  • Digital marketing: technical consulting, competitor analysis and growth paths in digital space.
Professional & Executive Experience
Key roles that underpin today’s consulting practice
Brand & Digital Marketing Consultant
Daru va Darman Hayan Company
  • Developing advisory frameworks and revisiting brand identity.
  • Designing creative campaigns and providing specialized digital consulting.
  • Media and advertising analysis of competitors and defining KPI frameworks.
  • Brand crisis management, knowledge transfer and optimization of advertising budgets.
Head of Brand, Public Relations & CSR
Khalij Fars Brokerage (affiliated with Persian Gulf Petrochemical Industries Holding)
  • Planning and organizing official and informal corporate events.
  • Media relations and negotiations, media landscape analysis and preparing specialized bulletins.
  • Managing and updating social media channels and drafting the organization’s brand book.
Head of Cultural & Media Productions
SEOIR – Securities & Exchange Organization’s Education and Information Company, Tehran
  • Quantitative and qualitative growth of media productions and improving team productivity.
  • Building a strong presence among educational content producers in the capital market.
  • Designing and implementing long-term strategies for cultural and media productions.
Social Media & International Affairs Specialist
Hoze Honari (Art Bureau)
  • Content planning and management of official pages; implementation of content marketing strategies.
  • Social data analysis and multi-fold audience growth across platforms.
  • Reviewing international topics, drafting protocols and contributing to events and conferences.
Executive Director – Visual Arts Exhibition in Beirut
Commissioned by the Cultural Attaché of the Islamic Republic of Iran in Lebanon – Beirut
  • Exhibition management, planning and coordination with artists and Lebanese partners.
  • Preparing the exhibition space, marketing and promotion to attract targeted audiences.
Executive Director – Special Screenings of Fajr Film Festival
Hoze Honari (Art Bureau)
  • Organizing exclusive screenings and coordinating executive teams.
  • Budget planning and detailed scheduling for high-profile events.
Education & Specialized Courses
Theoretical and professional foundation
Academic Background

MA in International Relations

Concentration: Media Diplomacy

BA in International Relations

Concentration: International Relations

Specialized Courses & Certificates
  • Future of Public Relations in Digital Space
  • OSINT – Collection & Processing of Information from Open Sources
  • Principles and Techniques of Advertising
  • ICT Applications in Public Relations
  • Social Media Management and Audience Analysis
  • Plus additional specialized programs in media, PR and branding
Frequently Asked Questions
Answers to common questions about consulting services

I provide strategic media and PR consulting, design and evaluation of communication campaigns, branding and brand protection consulting, media data and OSINT analysis, media crisis management, design and implementation of CSR programs, and consulting in media and content production.

I work with a wide spectrum of organizations, including private companies, holdings, public institutions, governmental bodies, start-ups and personal brands – particularly those that require media strategy design, public opinion management, CSR and media/digital crisis management.

To start working together, simply send a message via email, Telegram or by filling out the collaboration request form on this website. After receiving your message, an initial (online or in-person) session will be scheduled to understand your context, objectives and challenges. Based on that, a tailored collaboration proposal and consulting roadmap will be presented.

Yes. Media data analysis and OSINT are among the main pillars of my work. These services include monitoring media outlets and social networks, analyzing audience and competitor behavior, identifying communication opportunities and threats, and providing analytical reports for managers and decision-makers.

Yes. I design and deliver workshops and training courses for PR, media, marketing and senior management teams in areas such as media strategy, media crisis management, CSR, content production, social media management and media data analysis.
Contact & Collaboration
The first step towards a professional partnership
Contact details

Email: nikkhah.m@gmail.com

Telegram: @nikkhah_mahdi

WhatsApp: Send a message on WhatsApp

Website: nikkhah.ir/en

Social media
Submit a collaboration request

For consulting or collaboration on media projects, branding, CSR or media crisis management, please complete the form below so I can get back to you as soon as possible.